Columbus Crew SC Official Apparel – this licensed gear is the perfect clothing for fans. Makes a fun gift!
Columbus Crew SC is an American professional soccer club based in Columbus, Ohio. Crew SC competes in Major League Soccer (MLS) as a member club of the league’s Eastern Conference. Crew SC started play in 1996 as one of the ten charter clubs of the league. The team is owned by Anthony Precourt and Precourt Sports Ventures LLC. Precourt became the second owner in the history of the club on July 30, 2013. The club’s head coach is Gregg Berhalter, a former player of the United States men’s national soccer team.
The franchise was founded in 1994 and initially known as the Columbus Crew, with no markers of its membership as a soccer club, up until late 2014, when the club exposed a new logo and the addition of “SC” to its moniker. The “SC” in the team moniker stands for “Soccer Club”, but the team name is officially “Columbus Crew SC”.
The Crew currently plays its home games at MAPFRE Stadium (known as Columbus Crew Stadium up until 2015), the first soccer-specific stadium ever developed for a MLS team, with a seating capacity of 19,968 as of the 2015 season. From 1996 to 1998, Crew SC played its home games at Ohio Stadium on the campus of The Ohio State University. In 2014, the club’s 19th season at MAPFRE Stadium, the Black & Gold set club participation records for both most cumulative participation and most sellouts.
The Crew has won five major trophies: MLS Cup 2008, the 2004, 2008, and 2009 Supporters’ Shields, and the 2002 Lamar Hunt U.S. Open Cup. The Black & Gold have qualified for the CONCACAF Champions League (or its predecessor, the CONCACAF Champions’ Cup) 3 times, reaching the quarterfinals each time.
The official colors of Columbus Crew SC are black and gold. Columbus’ typical main jersey is predominately intense yellow with black trim, and has been nicknamed the “banana package” or “canary set” by fans.
The alternate uniform has historically been black. In the latter part of the 2000s, The Crew began shifting more to a white uniform with yellow and black trim or stripes. Nevertheless, the away uniforms are rarely used by The Crew due to the strong favor shown to the standard home uniform; and also due to that the traditionally black jerseys intensify the summer season heat in the United States environment. For the 2015 season, Crew SC has returned to a black jersey for its alternate uniform.
Prior to the preliminary MLS season a citywide public contest was created to decide the name for the team, the initial entry was a hit, and the Columbus Crew was born.
The club badge from 1996 to 2014 was distinct among MLS groups in that it featured individuals, containing three silhouetted males wearing construction hats below an elegant “Crew” wordmark. The logo design was meant to represent a crew of hard working people, much like the hard-working, blue collar image the city of Columbus cultivates.
Pointing out a detach between what the crest stood for and the 21st-century identity of the city of Columbus, owner Anthony Precourt started a rebrand upon presuming ownership in 2013. Precourt stated that Columbus was not a true blue collar town, and that the industrial/manufacturing motif was no longer representative. In fact, Columbus had turned into a 21st-century city and become much more “dynamic and diverse.”
On October 8, 2014, the Crew unveiled a brand-new badge. The brand-new circular-shaped badge features the club’s timeless black and gold colors, a decreased initial crest with “96” overlaid on top, and the black and gold checkerboard pattern primarily seen on flags waving in the Nordecke. A good deal of significance was loaded into the brand-new badge. The horizontal stripes are representative of the 10 initial MLS franchises, and the shield is a tribute to the club’s initial badge with the 96 representing 1996– the club’s first year in competitors. The inset “O” in the badge imitates the very same shape found in Ohio state flag, a nod to Columbus’s role as the state’s capital city. Lastly, as a considerable point of pride for the city of Columbus, “Columbus” was contributed to the new badge, along with “SC” to further define the brand name more precisely as a soccer club.
The club’s label, the Crew, also developed from its initial significance as a hard-working construction team to a brand-new, more pertinent one as “a tight-knit group of people who come together to share an enthusiasm for our club and the sport of soccer.” The nickname, Crew, is now meant to represent an unique brand of family and relationship in between the club, the fans and the neighborhoods who unify to accept and celebrate the authenticity and heritage of the sport.
With the rebrand, the club also identified three brand name pillars: original, energetic, and authentically Columbus, in an effort to celebrate its history as a team of firsts– first club in Major League Soccer, first soccer-specific stadium, first significant professional championship for Columbus– its vibrant, enthusiastic energy, as well as Columbus’s young, progressive culture.